Have you ever thought to boost conversions by creating a coupon popup in WordPress? These work perfectly if you want to convert your website, visitors, into future paying customers.
There are different ways to create and display these types of coupon pop-ups in WordPress and that is where the OptinMonster plugin comes in handy.
Displaying one of these coupons at the right time can make a big difference in keeping your visitors from leaving the website or if they exit, you won’t let them go empty-handed.
Why It Is Important To Offer Your Visitors A Coupon?
On many occasions, business owners worry about using coupons to boost conversions and that they may affect their profits.
Many established businesses tend to offer all of these types of discounts in a powerful way causing visitors to take them into account.
Offering coupons can help recover those abandoned cart sales, achieve more sales, and convert these visitors into potential customers.
Much of the e-commerce platforms like WooCommerce allow the possibility of creating discount coupons.
How To Insert A Coupon Popup In WordPress To Boost Conversions?
Install And Activate OptinMonster
First of all, signup for an OptinMonster account and install the plugin on your website and activate it.
It is important because without authenticating it with your account, you won’t be able to integrate the popups into your website.
Once done, follow the steps below:
1. Log in to your OptinMonster account, from the dashboard > Create New Campaign.
2. In Campaign Type > select Popup.
3. Next, choose the Coupon template.
Note that, you can choose any template and customize it as per your requirements.
4. Set a Name for your campaign > Select the website (to display the popup) > Click Start Building.
5. Customize your popup as you like it. Be creative and create something with a punch.
6. Next, click the “Save” button to save changes.
7. After creating and customizing the popup, now it’s time for some settings. Like where you want to redirect your visitors after they have filled their information into your popup.
To configure this:
Go to Optin > Button > Action and then “TheSuccess View”.
Note that you can redirect them to a success page, or send them an email, etc.
Adjust The Display Rules
By default, the popup will show up to all the visitors and all the pages of your website. But you can set the time, the pages, and all other factors.
To do so, simply go to the Display Rules tab on your dashboard.
You can modify the different display rules you want, but a great option is to try Exit-Intent technology.
This technology basically causes that the moment a user decides to leave the site, so they are shown the coupon pop-up window.
Integrate Optinmonster With Your Email List To Boost Conversions
To send a coupon code via email automatically and for visitors to be added directly to your email list to boost conversions, you will need to integrate OptinMonster directly with your email marketing service.
OptinMonster will be integrated with almost all major email marketing campaign creators, so you won’t have a problem using a different one.
When you make all these changes, you will be able to carry out the configuration of your automated email so that it goes out every time a user signs up to your list through the coupons pop-up window.
You will only have to use the Integrations tab of the campaign to connect OptinMonster with the email marketing service. Depending on the service you are using, you may have the option of inserting a label or other identifier so that your users who register through the pop-up window can be identified.
Publish The Coupon Popup
When you are completely satisfied with the coupon pop-up, click Publish Tab > Toggle Status to “LIVE”.
You should have your live campaign use the toggle directly at the top of the page to get it to run. You can go back and pause it anytime you want.
Now scroll down to Platform and select WordPress. Then you will be looking at the instructions on how to embed the live campaign on your site.
How To Create A “Wheel Coupon To Win” Popup To Boost Conversions?
One way to offer coupons can be through a wheel to win, this is an excellent way to make your coupons more fun, interesting, and at the same time helpful to boost conversions. This is a mini-game that visitors can use to win a special discount voucher.
OptinMonster has three different templates for creating built-in winning wheels, making them quite a convenient option.
Using the spin options, you can include elements of 10% discount, 20% discount, free trial, free shipping, and whatever you want to offer in your online store or WordPress website.
To start creating a spin coupon wheel to win, follow the steps below:
1. Head over to your Campaign dashboard.
2. Click > Create a new campaign > Select Full Screen.
3. After that, you will have to scroll down and select one of the Wheel Templates.
You can modify the colors later, so you don’t have to worry about the style of these templates. You will only have to select one to start.
4. Now, select > Name for your campaign > Click on the website, you want to use it.
5. Next, you must go ahead and edit any aspect of the coupon wheel that you want to modify. Simply click on it > then click “Edit Wheel Sections” on the left side of the wheel.
6. Once you type the label text in each of the options, you will be able to insert a coupon code for the winning option.
It should be taken into account that the way to win will be determined automatically. If you modify the lever of one or more of the prizes you will be observing a percentage of possibilities to win.
By default, all these options offered by the prize as such are deactivated, so the user will be obtaining a prize at all times. You can change this if you wish.
When you are completely satisfied with your coupon wheel, you can set the various display rules and publish them. If you are not sure what to do here you can visit the previous steps that are mentioned above.
If you are still confused and have any problems, here is the video tutorial to guide you step-by-step.
Boost Conversions With Coupon Popups – Conclusion
That’s it. This is how easily you can boost conversions by creating a coupon popup for your site using OptinMonster.
It takes literally no time in creating popup campaigns but is extremely effective to produce the desired results.
Moreover, OptinMonster makes it super easy to integrate the popups, you can have fun playing around and convert any random visitors to your potential customers and regular subscribers.
You can try OptinMonster risk-free for 14 days with a money-back guarantee, no questions asked.
